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Business · Putting a business idea into practice

Break-even analysis

A business breaks even when its revenue exactly covers its costs. Break-even analysis tells an owner how much they must sell before making a profit, how safe their sales are, and what happens when prices or costs change.

  • 4 key terms
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Teacher resources

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Student handouts

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Last Lesson

Answer from memory before the answers appear.

  • How do you calculate revenue?

    Price × quantity sold.

  • How do you calculate total costs?

    Fixed costs + (variable cost per unit × quantity).

  • How do you calculate profit?

    Total revenue - total costs.

  • Give one example each of a fixed and a variable cost.

    Fixed: rent, salaries, insurance. Variable: raw materials, packaging, stock.

Learning Objectives

  1. 1Explain what is meant by break-even.
  2. 2Calculate the break-even level of output.
  3. 3Calculate and explain the margin of safety.
  4. 4Read profit, loss and break-even from a break-even diagram.
  5. 5Explain the impact of changes in revenue and costs on break-even.

What Is Break-Even?

Break-even is the point where total revenue equals total costs - no profit and no loss.

  • Break-even output

    The number of units a business must sell to cover all its costs.

  • Below break-even

    Every unit short of break-even means the business makes a loss.

  • Above break-even

    Every unit sold beyond break-even adds to profit.

  • Why it matters

    It tells a new business how much it must sell before it makes any money, and helps owners and banks judge whether an idea is realistic.

Calculating Break-Even

Break-even output = fixed costs ÷ (sales price - variable cost per unit).

  • Sales price - variable cost

    The amount each unit contributes towards paying the fixed costs.

  • Fixed costs

    The costs that must be covered before any profit is made.

  • The answer

    Is always in units, not pounds. Round up to a whole unit if needed - you cannot sell part of a product.

The Café's Break-Even Point

Write the formula first, then put in the numbers.

The café sells coffee at £4. Each cup costs £1.50 to make, and fixed costs are £6,000 a month. Calculate how many cups it must sell to break even.

  1. 1 Write the formula Break-even = fixed costs ÷ (sales price - variable cost per unit)
  2. 2 Price - variable cost £4.00 - £1.50 = £2.50 per cup
  3. 3 Divide fixed costs £6,000 ÷ £2.50 = 2,400

AnswerBreak-even = 2,400 cups a month

The Margin of Safety

Margin of safety = actual (or budgeted) sales - break-even output.

  • What it means

    How far sales could fall before the business starts to make a loss.

  • A big margin

    Is safer: sales can drop a long way before the business is in trouble.

  • A small margin

    Is risky: a small fall in sales could push the business into a loss.

  • Example

    The café sells 3,000 cups and breaks even at 2,400, so its margin of safety = 3,000 - 2,400 = 600 cups.

What Each Part of the Diagram Shows

  • Fixed costs line

    What it shows: Costs that do not change with output. Where to find it: Flat, horizontal line

  • Total costs line

    What it shows: Fixed costs + variable costs. Where to find it: Starts at the fixed costs line, slopes up

  • Total revenue line

    What it shows: Money from sales. Where to find it: Starts at zero, slopes up more steeply

  • Break-even point

    What it shows: Revenue = total costs. Where to find it: Where the revenue and total costs lines cross

  • Loss

    What it shows: Costs are greater than revenue. Where to find it: Gap between the lines, left of break-even

  • Profit

    What it shows: Revenue is greater than costs. Where to find it: Gap between the lines, right of break-even

  • Margin of safety

    What it shows: How far sales can fall before a loss. Where to find it: Gap between actual sales and break-even output

How Changes Affect the Café's Break-Even

  • Nothing changes

    New calculation: £6,000 ÷ (£4.00 - £1.50). New break-even: 2,400 cups. Effect: The starting point

  • Price rises to £4.50

    New calculation: £6,000 ÷ (£4.50 - £1.50). New break-even: 2,000 cups. Effect: Falls: better

  • Fixed costs rise to £7,500

    New calculation: £7,500 ÷ (£4.00 - £1.50). New break-even: 3,000 cups. Effect: Rises: worse

  • Variable cost rises to £2.00

    New calculation: £6,000 ÷ (£4.00 - £2.00). New break-even: 3,000 cups. Effect: Rises: worse

What Moves the Break-Even Point?

Break-even FALLS (good)

  • Selling price rises.
  • Fixed costs fall.
  • Variable cost per unit falls.
  • The business needs to sell fewer units to cover its costs.
  • The margin of safety grows.

Break-even RISES (bad)

  • Selling price falls.
  • Fixed costs rise.
  • Variable cost per unit rises.
  • The business needs to sell more units to cover its costs.
  • The margin of safety shrinks.

Limitations of Break-Even Analysis

Break-even is useful, but it rests on assumptions.

  • Assumes everything is sold

    In reality some stock may be left unsold or wasted.

  • Assumes prices and costs stay the same

    Suppliers raise prices, and businesses offer discounts.

  • Only as good as its figures

    If the estimates of sales or costs are wrong, so is the break-even point.

  • Does not show cash

    A business can be above break-even and still run out of cash.

Break-Even Challenge

A candle maker sells candles at £12. Each candle costs £4 in wax, wicks and jars, and fixed costs are £1,600 a month. Calculate the break-even output. She sells 300 candles a month - calculate her margin of safety. Then work out the new break-even output if she raises her price to £14.

1. Calculate price - variable cost.

2. Calculate break-even output.

3. Calculate the margin of safety.

4. Recalculate at the new price.

A good answer shows: Break-even 200 candles; margin of safety 100 candles; new break-even 160 candles at £14.

Can I...?

  1. 1Explain what break-even means.
  2. 2Calculate break-even output.
  3. 3Calculate the margin of safety.
  4. 4Label a break-even diagram.
  5. 5Read break-even, profit and loss from a diagram.
  6. 6Explain the effect of a price change.
  7. 7Explain the effect of a change in costs.
  8. 8Explain the limitations of break-even.

Summary & Exam Focus

  • Break-even output = fixed costs ÷ (sales price - variable cost per unit).
  • Margin of safety = actual sales - break-even output.
  • On a diagram, break-even is where total revenue crosses total costs.
  • Higher prices or lower costs lower the break-even point; lower prices or higher costs raise it.

Exam focus

Calculate the break-even output for a business with fixed costs of £12,000, a selling price of £20 and variable costs of £8 per unit. (2 marks) (2 marks)

Always subtract the variable cost from the price before dividing. Your answer is in units, not pounds.

Key terms

The vocabulary this lesson expects you to use. Each one is linked from the first place it appears above.

Break-even
The point where total revenue equals total costs, so there is no profit and no loss.
Break-even output
The number of units a business must sell to cover its costs.
Margin of safety
The difference between actual sales and break-even output.
Break-even diagram
A graph showing fixed costs, total costs and total revenue, and where they cross.

Questions and answers

9 questions set on this lesson, with the mark schemes and model answers open.

1. Exam question Define 1 mark Foundation

Define the term 'margin of safety'.

Mark scheme — 1 mark available

  • Actual / budgeted sales minus break-even output — 1 mark

Model answer

The difference between a business's actual sales and its break-even level of output.

2. Exam question Calculate 2 marks Foundation

A business has fixed costs of £12,000. It sells its product for £20 and the variable cost is £8 per unit. Calculate the break-even level of output. You are advised to show your working.

Mark scheme — 2 marks available

  • Correct method: fixed costs ÷ (price - variable cost per unit) — 1 mark
  • Correct answer: 1,000 units — 1 mark (award 2 marks for the correct answer with no working)

Model answer

£12,000 ÷ (£20 - £8) = £12,000 ÷ £12 = 1,000 units

3. Exam question Calculate 2 marks Foundation

The same business sells 1,300 units. Using your answer above, calculate its margin of safety. You are advised to show your working.

Mark scheme — 2 marks available

  • Correct method: actual sales - break-even output — 1 mark
  • Correct answer: 300 units — 1 mark (own figure rule applies)

Model answer

1,300 - 1,000 = 300 units

4. Exam question Outline 2 marks Foundation

Outline one benefit to a new business of calculating its break-even output.

Mark scheme — 2 marks available

  • A benefit identified, e.g. sets a sales target / shows if the idea is viable / helps get a loan — 1 mark
  • Developed: why this helps the business — 1 mark

Model answer

It shows the owner how many units they must sell to avoid a loss (1), so they can judge whether their sales target is realistic before spending money on the business (1).

5. Exam question Explain 3 marks Foundation

Explain one impact on a business's break-even output of an increase in the variable cost per unit.

Mark scheme — 3 marks available

  • An impact identified: break-even output rises — 1 mark
  • First linked point of explanation — 1 mark
  • Second linked point of explanation — 1 mark

Model answer

The break-even output will rise (1). Each unit sold now contributes less towards paying the fixed costs, because the gap between price and variable cost is smaller (1). This means the business must sell more units before it covers its costs, and its margin of safety falls (1).

6. Multiple choice 1 mark Foundation

At the break-even point, a business makes:

  1. A A small profit
  2. B A small loss
  3. C Neither a profit nor a loss Correct
  4. D Its highest profit

Why: At break-even total revenue equals total costs, so there is neither a profit nor a loss.

7. Multiple choice 1 mark Core

Fixed costs are £3,000, price is £10 and variable cost is £4 per unit. What is break-even output?

  1. A 300 units
  2. B 500 units Correct
  3. C 750 units
  4. D 214 units

Why: £3,000 ÷ (£10 - £4) = £3,000 ÷ £6 = 500 units.

8. Multiple choice 1 mark Core

What happens to break-even output if a business raises its selling price?

  1. A It falls Correct
  2. B It rises
  3. C It stays the same
  4. D It becomes zero

Why: Each unit now contributes more towards fixed costs, so fewer units are needed to break even.

9. Multiple choice 1 mark Stretch

On a break-even diagram, which line is horizontal?

  1. A Total revenue
  2. B Total costs
  3. C Variable costs
  4. D Fixed costs Correct

Why: Fixed costs do not change with output, so the fixed costs line is flat.